How Restaurant Owners Can Save Money
Most restaurant owners would love to save a little more money here and there, and they’re experts at finding those cost-saving ideas that can increase their margins each month. We know that you’ve been over your expenses more than a few times to find those areas for saving, so we wanted to bring you a few tips that our customers swear by, and that might help you out, too.
Invest In Energy Efficiency
We know that this may not be something that you can do at the drop of a hat, but if you do have the available resources, converting to energy efficient appliances can save you money over the years. Investigate what tax credits your state has to offer, and you might be surprised at what you find.
Energy efficient appliances can pay for themselves within a few years, but there are more immediate steps you can take, like changing over to water-saving toilets and motion sensor lights in the bathroom. Even using longer-lasting light bulbs will pay off in the long-term.
Labor And Scheduling
If you’re still using paper or spreadsheets for scheduling, then it may be time to think about getting a dedicated scheduling program. You’ll save yourself the time and effort you normally spend on scheduling, and it gives your employees more freedom, as well. They can swap shifts and accommodate each other’s needs without the manager acting as a middleman. This is a huge timesaving process, and as we all know, “Time is money.”
“If it ain’t broke, don’t fix it.” We hear you, but if it’s been awhile since you last made changes to your menu, it probably wouldn’t hurt to take another look at different items and combinations, and how they may be affecting sales. Regularly going over your menu and tefalking with chefs, servers and cooks will help you identify items that are underperforming, surprise hits, or menu items that just aren’t worth it anymore. A deep dive into your menu is one of the best ways to discover hidden savings.
Get The Most From Your Marketing
This isn’t so much about saving money as it is about maximizing the profits from your marketing expenditures. Do you know for sure how effective your last campaign was? Did it happen to coincide with two weeks of beautiful weather that packed your patio? So what percentage of that was actually due to your marketing efforts? Answering these questions can save you money by helping you to run effective marketing campaigns that provide a higher ROI.
At Marketing Vitals, we understand what restaurant owners go through every day because our team has years of experience in the restaurant industry. Our intuitive software learns every aspect of your business and provides you with realistic, actionable insights that will save you time and money. And best of all, it’s built specifically for restaurants—no customization or one-size-fits-all approach. So contact us today to request a free demo and learn more about how our software can save you money.
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